Remove Cost Per Click Remove OTA Remove Revenue Management
article thumbnail

Hotel revenue management strategies and solutions

SiteMinder

What is hotel revenue management? Hotel revenue management is the strategic distribution and pricing tactics used to sell perishable room inventory to the right guests at the right time in order to boost revenue growth. What is the primary purpose of revenue management?

article thumbnail

Hotel Revenue Management Strategies That Work

Travelboom Marketing

Hotel revenue management strategies make the most of hospitality budgets by connecting the right guests with the best offer at the optimal time. Read on for a list of proven hotel revenue management strategies that work when you need to turn a profit.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 ways to attract more direct bookings for your hotel

Cloudbeds

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

OTA
article thumbnail

What is hotel metasearch marketing? The complete guide for lodging properties

Cloudbeds

And yet, many hotels overlook metasearch in their digital marketing strategy , missing out on opportunities to reach a broader segment of travelers, compete for business with online travel agencies (OTAs), and drive direct bookings. Much like with OTAs, the search results then display a list of available hotels and rates in the destination.

article thumbnail

Hotel Distribution Channels- Types & Strategies to Optimize

Hotelogix

This means using a mix of online and offline channels, like Online Travel Agents (OTAs), meta-search engines, direct bookings, reviews, Global Distribution Systems (GDS), and more. Using a mix of these channels helps hotels reach more customers, boost revenue, and manage room availability easily while competing in the market.  

article thumbnail

How to calculate your Guest Acquisition Cost (GAC) in 2023

Cloudbeds

She clicks on the link to your hotel booking engine from the site, but ultimately she goes to Booking.com because it’s showing the lowest price, and she books there. Each of these touchpoints can come with costs to your hotel. Costs can be direct or indirect, fixed or variable.

OTA
article thumbnail

Business intelligence for hotels (+7 leading BI solutions)

Cloudbeds

Whether you’re a revenue manager, accountant, front office manager, or hotel owner, you need real-time data and visualizations to understand what’s happening at any given time. With business intelligence, you have the knowledge to drive hotel operations, increase your revenue, and enhance your guest experience.