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How can hotel groups structure a high-performance reservation center?

AskSuite

As hotel groups strive to optimize their reservation processes in an increasingly competitive market, structuring a high-performance team emerges as a critical, yet challenging, endeavor. While one should be focused on sales, persuasive communication, the other is more about empathy and problem-solving skills.

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Do you know your marketing objectives?

All Things Hospitality

Understanding your marketing strategy starts with understanding your objective. Of course most businesses’ end goal is to make more sales; however, with digital marketing it’s important to understand that customers come through a marketing funnel.