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Expand your hotels visibility and reach niche markets Partnering with a global bed bank opens doors to untapped international markets and niche audiences. Hotels can gain exposure on platforms that cater to specific types of travellers, such as luxury vacationers or adventure tourists, without the need for directmarketing efforts.
This creates a more collaborative environment between departments that traditionally have separate goals, such as revenue managers and guest services or marketing and operations teams. Capture and analyze historical data and predictions of future trends to design timely and relevant marketing campaigns.
You have thought out an amazing concept delivering unparalleled guest service. It can also help you to keep up to date with the latest hotel marketing trends to understand which are the types of guests who will be staying at your hotel. Strategic Plan This exists of 3 parts: Marketing : How exactly will you attract customers/guests?
Tools like your channel manager , booking engine, and PMS can reveal valuable insights into guests’ preferences or which channels have the highest paying customer base, lowest cancellation rates, or lowest fees. Although additional services may come with a fee, being added to hotel listings is typically free of charge.
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