This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
This scalability is especially valuable for hotels – as more information is collected about guest behavior, booking trends , and occupancy patterns the more precise rate adjustments, inventory management, and marketingstrategies will be in the future. Why it’s important for hotels? With Cloudbeds Intelligence, hoteliers can: 1.
There is no set formula to increase a hotel’s revenue, it can be achieved by creating a good promotion plan, tapping into sources of ancillaryrevenue , upselling and other marketingstrategies. Here are 10 strategies: 1. Optimise ancillaryrevenue. It is great to be fully booked.
Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Key goals: State your main objectives, such as increasing occupancy rates, boosting revenue, or expanding your hotel chain.
Optimizing ancillaryrevenue streams: To diversify your revenue sources, consider enhancing offerings in food and beverage, spa services, and event hosting. Targeted marketing campaigns: Run campaigns during off-peak periods to boost occupancy. It helps in driving sales, leading to enhanced profit.
CPOR can be influenced by a number of factors and can often be a representation of how effective your revenue management and marketingstrategies are. Better decision making: CPOR can be used to inform important business decisions, such as pricing strategies, investment in new amenities, and staffing levels.
Local DMO Participation One of the best ways to drive occupancy from visitors already interested in your destination is through your local DMO and/or Chamber of Commerce. Other tools such as push messaging and food and beverage integration give properties the power to significantly increase their ancillaryrevenue.
LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season. They implemented a yield management strategy, offering discounted rates and packages to attract more guests. Don’t forget about marketing.
LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season. They implemented a yield management strategy, offering discounted rates and packages to attract more guests. Don’t forget about marketing.
LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season. They implemented a yield management strategy, offering discounted rates and packages to attract more guests. Don’t forget about marketing.
RevenueStrategies & Tactics Market Segmentation Hotel Pricing Strategies Forecasting & Budgeting Properly How to Distribute Effectively? Advance Sales: The hotel product, represented by rooms, can be sold in advance, enabling revenue managers to strategically plan and optimize occupancy levels over time.
Reinvent your MarketingStrategy Hotels can reinvent their marketingstrategy by adopting a data-first approach and building sophisticated tools to make better-informed decisions. This can lead to the following benefits: Reduced marketing costs (more reliance on organic referrals vs. paid advertising).
I lived and breathed Average Daily Rate (ADR) and Occupancy. This is the classic definition we all learned, the sacred mantra of hoteliers and revenue managers. Ancillary Services: Parking, laundry, minibar every single little revenue stream counts! learn more about how to optimise your AncillaryRevenue ).
We organize all of the trending information in your field so you don't have to. Join 19,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content