Ancillary Revenue Market Market Research Target Marketing 
Xotels
APRIL 3, 2024
In short, revenue management is a disciplined approach that aims to increase the revenue success of your business. This is done by thoroughly understanding your property, its customers, and the market. Understand your Hotel´s Market The success of your revenue management strategy depends on how well you understand your market.
Boutique Hotel News
NOVEMBER 15, 2022
Remaining relevant to guests is key, and those that don’t are at risk of losing market share. How have you adapted your sales and marketing strategy to attract these new segments? . Where are your target markets researching and booking their travel? How are you catering for new and emerging segments? . •
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