Sales Target Marketing Yield Management 
Hotel Business
JUNE 24, 2025
Just as the 1980s saw the emergence of yield management in the airline and hospitality sectors, today’s environment demands a similarly radical reinvention—anchored in intelligent, AI-powered revenue science. Cross-functional collaboration: Blending revenue, sales and marketing through shared data and common KPIs.
SiteMinder
JUNE 12, 2024
What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.
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SiteMinder
MAY 21, 2023
Although the target market has since changed, what remains constant is the hotel’s standards and work ethic. Prapinporn Phanchakorn (Assistant Director Of Sales ) said: “We prioritise every guest’s preferred stay period, season, or time of day by expanding our contact channels to cater to all types of visitors. .”
MediaBoom
AUGUST 1, 2024
Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales. Email Marketing This year, global email marketing revenue will hit $12.33 Of course, email marketing for hospitality and tourism is a valuable part of your campaign.
Xotels
APRIL 3, 2024
Seize the right opportunities: opportunities are abundant – but trying to find the right distribution mix and deciding which opportunities to target is where hoteliers get lost in the giant maze of channels available. Without a healthy distribution mix including a strong website and direct sales, you can forget about your profit margins.
Hotelogix
AUGUST 27, 2024
Utilize revenue management systems and tools to make data-driven pricing decisions and maximize revenue potential. Yield Management: Apply yield management principles to allocate room inventory across different distribution channels strategically.
Xotels
APRIL 3, 2024
Seize the right opportunities: opportunities are abundant but trying to find the right distribution mix and deciding which opportunities to target is where hoteliers get lost in the giant maze of channels available. Without a healthy distribution mix including a strong website and direct sales, you can forget about your profit margins.
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