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Rack rate: How does it work for hotels?

Little Hotelier

What is rack rate? The rack rate is the standard, undiscounted price for a hotel room. While its rare for guests to pay this rate, its a crucial benchmark for your pricing strategy. Rack rate vs bar rate and net rate So how does a rack rate differ from bar rates or net rates?

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Hotel peak season: Strategies for small hotels

Little Hotelier

Peak season in hotel industry parlance refers to the times of year that are most popular amongst guests, and are therefore the times of year that your room rates are at their highest and your property is at its fullest. For hoteliers, peak travel season is all about making hay while the sun shines.

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Hotel Night Audit Process: A Comprehensive Guide!

Hotelogix

Verify room rates Comparing guest registration records with room reports is mandatory to ensure rack rates and actual rates are the same. It also indicates booking revenue generated via walk-ins, corporates, travel agents, websites, etc. Verify no-shows of the day.

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8 Rules For Creating Compelling Hotel Offers & Experiences

Hotel Speak

Creating offers and experiences to increase sales is different from selling a typical, rack rate room. For example, when selling a rack rate room, an accompanying image is not necessary; neither is additional detail about the room. Consider allocating some of your offers to sell value over price, even in a downturn.

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