Hotel Star Reports: What are they and how to read them
SiteMinder
OCTOBER 10, 2022
As a hotel operator, you might have come across STR reports at one point or another. Your index number tells you whether or not your hotel is outperforming your compset against three key KPIs: occupancy, ADR and RevPar. But what are they all about? Staying ahead of the competition is essential to the long-term growth of your hotel.
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