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Hotel Marketing in 2025: Proven Strategies to Drive Direct Bookings

AskSuite

Explore proven hotel marketing strategies for 2025 designed to boost direct bookings, reduce OTA reliance, and maximize revenue through digital and automated channels. In 2025, hotels must move beyond relying on OTAs and embrace direct sales through targeted hotel marketing. What is hotel marketing?

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15 Essentials Digital Marketing Services for Hotels

MediaBoom

Videos that effectively communicate the value proposition of staying at the hotel, coupled with a clear call-to-action, can persuade viewers to book directly. Additionally, videos can serve as reassuring final nudges for guests who are deciding between accommodations, tipping the scales in your favor.

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13 ways to attract more direct bookings for your hotel

Cloudbeds

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels.

OTA