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GenAI is rewriting the travel marketing playbook

Hospitality Today

User-generated content now dominates AI results, sidelining paid ads and brand websites—creating new challenges, especially for independent travel brands. Few winners in AI results: Just 20 sites dominate AI search for flights; Marriott is the only hotel brand in the top 20. weve got you covered.

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Sojern releases State of Destination Marketing 2024 Report

Hotel Business

Sojern , a digital marketing platform built for travel, has launched the “ State of Destination Marketing ” report for destination marketing organizations (DMOs). Adopting AI and disrupting DMOs AI is revolutionizing marketing and will have a monumental influence on how destinations market to travelers.