Remove Average Length of Stay Remove Digital Marketing Remove Revenue Management
article thumbnail

Choice Hotels International Hosts 69th Annual Convention 

Hotelier Magazine

The revamped program’s enhancements longer booking windows, premium room redemptions, and exclusive experiences have helped drive a 30-per-cent increase in redemptions and 13-per-cent growth in average length of stay. AARP members booked more than 1.1

article thumbnail

How to attract the right guests with hotel market segmentation (step-by-step guide)

Cloudbeds

What is hotel market segmentation? Hotel market segmentation is the process of grouping hotel guests into categories based on shared behavior and characteristics. It is a fundamental process of revenue management, but also brings benefits to marketing, operations, and the guest experience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Cloudbeds Launches Inaugural State of Independent Lodging Report

Cloudbeds

In North America, the average booking window exceeded 2019 levels by five days; in Europe, two days. Meanwhile, ongoing travel restrictions in the Asia Pacific region kept the booking window five days short of the 2019 average. Length of Stay Most travelers within the data set booked stays of 1 to 2 nights over the last four years.

article thumbnail

Cloudbeds launches State of Independent Lodging Report

Hotel Business

In North America, the average booking window exceeded 2019 levels by five days; in Europe, two days. Meanwhile, ongoing travel restrictions in the Asia Pacific region kept the booking window five days short of the 2019 average. Length of stay Most travelers within the data set booked stays of 1 to 2 nights over the last four years.