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Hotel metrics: How to measure performance in the hotel industry

SiteMinder

OCTOBER 9, 2023

These metrics encompass a wide range of areas, from financial figures like revenue per available room (RevPAR) and average daily rate (ADR) to operational aspects such as occupancy rates and guest satisfaction scores. It can be calculated by multiplying your average daily rate by your occupancy rate.

Average Daily Rate 59
Average Daily Rate Average Length of Stay Occupancy Revenue 59
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10 Tips When Buying a Hotel

MBA Hotels

SEPTEMBER 12, 2018

For instance, on-site owners are more likely to order the correct amount of supplies without over ordering, can decrease many expenses, and on-site owners who have the correct training can also pro-actively manage rate to increase revenue. Digital marketing cannot be underestimated for getting direct sales, as well as the OTA side.

Net Operating Income 40
Net Operating Income Average Daily Rate Closing Hotels 40
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