Average Daily Rate Average Length of Stay Hotel Marketing 
Little Hotelier
AUGUST 29, 2023
Hotel investments come in many shapes and sizes. It could be that you’re buying a hotel business or investing in one you already own through things like property extensions and renovations, hotel marketing, employee training and hotel software.
Cloudbeds
MARCH 20, 2023
When done effectively, personalization can help hotels earn more bookings, higher average daily rates (ADR) , and better online reviews. And it all starts with hotel market segmentation. What is hotel market segmentation? Use booking data to determine which market segments to target.
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Hotelogix
OCTOBER 14, 2023
Average Daily Rate or ADR The Average Daily Rate or ADR is a popular KPI for hotel industry. The ADR is the average rate at which each room at the hotel was sold on a given day. It is calculated by taking the Average room revenue and dividing it by the total number of rooms sold.
SiteMinder
DECEMBER 4, 2023
Table of contents Hotel statistics that matter in 2024 The travel industry is set for strong recovery in 2024 , which is good news for hoteliers, with some positive statistics already showing up. Hotel occupancy will increase 2.5% Hotel average daily rate (ADR) is projected to grow by 4.9% million people.
Cloudbeds
SEPTEMBER 18, 2024
It can also be used as part of your marketing strategies to highlight the features guests love in hotel marketing campaigns. Examples of KPIs include average ratings in reviews and surveys, departmental ratings, and review or survey volume, as well as Tripadvisor rankings, and Net Promoter Score (NPS).
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