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Hoteliers must adopt a multi-pronged approach for the return of Chinese tourism

SiteMinder

This article will take you through the state of play, the opportunity for your business, and the actions you need to take to capitalise on the return of the world’s largest tourism segment. Of the 10 markets surveyed, Chinese travellers are the most heavily concentrated in these two accommodation types.

Tourism 105
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SiteMinder: Traveler confidence surges post-pandemic

Hotel Business

Globally, a hotel’s website was more important as a source of revenue in 2022 than it was in 2019, despite hotel websites moving down SiteMinder’s Top 12 lists in 42% of countries year-on-year. Bookings via global distribution systems (GDSs) rose as business travel continued to resume with force in 2022.

Travel 102
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SiteMinder’s Hotel Booking Trends: New analysis of 100 million reservations shows surge in global traveller confidence for 2023

SiteMinder

Globally, a hotel’s website was more important as a source of revenue in 2022 than it was in 2019, despite hotel websites moving down SiteMinder’s Top 12 lists in 42% of countries year-on-year. Bookings via global distribution systems (GDSs) rose as business travel continued to resume with force in 2022.

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Booking channels: Complete guide for hotels

SiteMinder

They can also be known as distribution channels and are crucial for ensuring your hotel maintains a healthy occupancy rate and revenue stream. Examples of booking channels include your own website, online travel agents like Booking.com, metasearch sites like Google, traditional travel agencies, global distribution systems (GDS), and more.

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How Can Destinations Prepare to Attract Travelers Over the Coming Decade?

Amadeus Hospitality

By promoting extended stays and off-season travel, destinations can welcome travelers for longer periods of time and help combat over-tourism while appealing to this group’s sustainable mindset. Take the example of the Singapore Tourism Board , as they partnered with Google to enhance the in-person traveler experience with storytelling.

Travel 52
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Travellers from China: Marketing to Chinese tourists

SiteMinder

This group has become a significant force in the global tourism industry due to China’s large population, growing middle class, and increasing disposable income. China is home to one of the most massive outbound tourism sectors globally. And we’re not just talking about sheer numbers here.

Travel 52
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Hotel industry statistics: Guide for hotels

SiteMinder

Hotel industry statistics refer to data and metrics relating to hotels and other accommodations in the industry. s accommodation industry employs about 1.6 Hotels and tourism typically make up 10% of worldwide GDP. The global average profit of hotels is expected to increase to 22% in the next couple of years.