Remove Cost Per Click Remove ROI Remove Upsell
article thumbnail

Maximise Your Hotel ROI In 2025

Up Hotel

To maximise ROI, consider: Cost-Effective Platforms: Google Ads, Microsoft Ads and Bing Ads often deliver lower cost-per-click rates while helping hotels reach niche audiences. The post Maximise Your Hotel ROI In 2025 appeared first on UP Hotel Agency.

ROI 40
article thumbnail

New Features for PPC Ads in 2024

Travelboom Marketing

The improved decision-making and intuitive campaign adjustments ensure the hotel’s cost-per-click marketing is beneficial and cost-effective. The new profit optimization goals within PMAX allow advertisers to focus on their return on investment (ROI) rather than only revenue.

article thumbnail

How to calculate your Guest Acquisition Cost (GAC) in 2023

Cloudbeds

She clicks on the link to your hotel booking engine from the site, but ultimately she goes to Booking.com because it’s showing the lowest price, and she books there. Each of these touchpoints can come with costs to your hotel. Direct bookings are considered to be the least costly booking channel, but costs can climb quickly.

OTA 52