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What is hotel metasearch marketing? The complete guide for lodging properties

Cloudbeds

And yet, many hotels overlook metasearch in their digital marketing strategy , missing out on opportunities to reach a broader segment of travelers, compete for business with online travel agencies (OTAs), and drive direct bookings. What is hotel metasearch marketing?

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Hotel Distribution Channels- Types & Strategies to Optimize

Hotelogix

This enhances accuracy, and efficiency and reduces the risk of overbooking or discrepancies. Managing Channel Costs and Commissions While distribution channels are crucial for reaching a broad audience, managing costs and commissions is essential to maximize profitability.