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The use of yield management should factor in the costs of channels – from GDSs, OTAs, wholesalers, meta search sites and property websites to direct calls – and therefore how to better yield your inventory by channel, customer and more. What are the elements of hotel yield management? This strategy aims to ensure maximum occupancy.
Generally, travel intent for families is higher now than in previous years, as a rebound occurs. 23% of French guests will be looking to book a longer stay on their next trip. 42% of Thai guests are ‘very supportive’ of their personal data being used to better their stay. Tourists spend an average of 167 USD per day in Thailand.
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