Remove Average Daily Rate Remove Direct Marketing Remove Revenue Management
article thumbnail

EBITDAR explained: Driving financial health for hotels

Cloudbeds

Financial analysis When EBITDAR is combined with other metrics, such as ADR (average daily rate), occupancy rate, or RevPAR (revenue per available room) , it can help dig deeper into financial metrics. Improve marketing and distribution Optimize distribution channels to reduce sales commissions.

Revenue 40
article thumbnail

Hotel Business Plan

Xotels

However, as a seasoned hotel revenue management consulting and hotel management company , we have seen that this is where most entrepreneurs get stuck. Strategic Plan This exists of 3 parts: Marketing : How exactly will you attract customers/guests? How will your direct marketing work?

article thumbnail

Advanced distribution strategies for hotels

Cloudbeds

Ensure your average daily rate (ADR) covers ad spend while leaving a profit margin but invest enough to capture user attention. Customer relationship management (CRM) system Your CRM is the primary source for aggregated information on guests, such as reservation behavior, preferences, and spending patterns.

OTA 76