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Hotel terminology: A complete guide for hotel owners

SiteMinder

CPOR ( Cost per occupied room ) Total operational costs divided by the number of occupied rooms, showing the average expense to service each paying guest and helping identify cost-efficiency opportunities. CRM system (Customer relationship management) Software that stores guest profiles, tracks interactions and supports tailored marketing.

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Hotel Revenue Management Strategies

Xotels

Bleisure Also defined as a “bizcation” or “workcation”, travellers typically refers to corporate travellers which also add leisure activities into their stay. Mix of business and leisure amenities and services (see how to target the bleisure market ). Have both on and- offline marketing/sales content available to entice group stays.

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Top Revenue Management Strategies for Hotels

Xotels

Bleisure Also defined as a bizcation or workcation, travellers typically refers to corporate travellers which also add leisure activities into their stay. Mix of business and leisure amenities and services (see how to target the bleisure market ). Have both on and- offline marketing/sales content available to entice group stays.