Market Penetration, Net Operating Income and Sales

Hotel metrics: How to measure performance in the hotel industry

SiteMinder

OCTOBER 9, 2023

Revenue per available room (RevPAR) combines the occupancy rate and ADR to give a comprehensive view of both room sales and revenue. Guest satisfaction metrics, such as Net Promoter Score (NPS) and online reviews, gauge guest experiences and areas of improvement. This is calculated by: your occupancy rate / market occupancy rate x 100.

Average Daily Rate

Average Daily Rate Average Length of Stay Occupancy Revenue

Hotel KPIs: How should hotels be measuring success?

SiteMinder

JUNE 2, 2022

For example, you might have set a goal of achieving 300 room night sales in the month of May. TrevPAR – Total revenue per available room takes into account all the revenue from your property, not just your room sales. MPI – Market penetration index is a way to directly compare yourself with your competitors.

KPI

KPI Revenue Occupancy Hotels

Hotel Sales Focus

Hotel metrics: How to measure performance in the hotel industry

Hotel KPIs: How should hotels be measuring success?

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