Cancellation Fair Share Target Marketing 
Xotels
APRIL 3, 2024
Making sure you get your fair share of direct bookings allows you to compete with OTAs and avoiding to pay the hefty commissions on those bookings. Guest type Characteristics Targeting opportunity Leisure Customers travelling for the purpose of enjoying leisure activities, such taking a weekend break, or extended holiday.
Xotels
APRIL 3, 2024
Making sure you get your fair share of direct bookings allows you to compete with OTAs and avoiding to pay the hefty commissions on those bookings. Guest type Characteristics Targeting opportunity Leisure Customers travelling for the purpose of enjoying leisure activities, such taking a weekend break, or extended holiday.
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