Average Length of Stay Marketing Strategy ROI 
Little Hotelier
AUGUST 29, 2023
The aim is to generate a hotel return on investment (or hotel ROI); money that you can either reinvest in the business or extract as profit. It could be that you’re buying a hotel business or investing in one you already own through things like property extensions and renovations, hotel marketing, employee training and hotel software.
Cloudbeds
SEPTEMBER 18, 2024
It can also be used as part of your marketing strategies to highlight the features guests love in hotel marketing campaigns. Examples of KPIs include average ratings in reviews and surveys, departmental ratings, and review or survey volume, as well as Tripadvisor rankings, and Net Promoter Score (NPS). Marketing KPIs.
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