Petra Sea Resort, Batumi, Georgia — Photo by Petra Sea Resort

Valor Hospitality Partners, a global full-service hotel management company, has signed a Memorandum of Understanding (MoU) with the owners of the Petra Sea Resort in the Central Asian city of Batumi, Georgia. The groundbreaking partnership will mark the first master-planned, mixed-use development in the nation of Georgia and will include internationally branded resorts, serviced residents and extended stay apartments. Located on the Black Sea coast, the project will cover nearly 50 acres and include a wide variety of lifestyle food and beverage outlets, leisure and wellness facilities as well as retail spaces while offering stunning views of the coastline.

The newly signed MoU names Valor Hospitality as the exclusive operating company for all hospitality assets, amounting to more than 1,750 keys and full range of facilities management services for the entire development. Valor Hospitality Partners will be involved with overall development and resort and facilities management for the entire project—which will include more than 30 food and beverage outlets ranging from small cozy cafes to international franchise brands. Additionally, the property will host two lifestyle beach clubs, retail spaces encompassing a blend of local and regional comfort names, global brands and anchor stores. The development will also support community living and wellness with areas focused on activities and events for adults, families, solo travelers and young explorers such as yoga, Pilates, holistic trainings and yacht mooring facilities.

“We are honored to have been named the hospitality manager for Petra Sea Resort, a destination that epitomizes both luxury and leisure,” said Euan McGlashan, global co-founder and CEO of Valor Hospitality Partners. “Beyond expanding our global footprint, this new partnership represents an opportunity to embrace the rich culture, natural beauty and warm hospitality of the nation of Georgia. We look forward to forging meaningful partnerships with local communities, supporting economic growth and sharing the beauty of Georgia with the world.” Batumi, the vibrant capital of the Adjara region, is growing rapidly and supporting overall tourism development in Georgia as it continues to receive high levels of interest for the Arabian Gulf region. With flights from Riyadh, Jeddah, Abu Dhabi and Dubai arriving regularly to the city, Petra Sea Resort is a top place to stay for business and leisure travelers—less than 20 miles from Batumi airport and 10 miles from the center of Batumi.

"Valor Hospitality has long pursued opportunities in the Central Asia region, and we are thrilled to be expanding beyond our projects in Uzbekistan to now include Georgia,” said Julien Bergue, co-founder and managing partner for Valor Hospitality Partners Middle East & CIS. “With the nature and size of this development, we’ll be opening an office in Georgia to ensure that our full-service package is available through our trusted and highly experienced partners and team on the ground. The local team is strongly supported across specialist areas like restaurants & bars, sales, marketing, revenue management, distribution, customer experience, sustainability, PR, and specialist operations from our team based in Dubai, UAE. It’s a great opportunity to encourage local owners, developers and investors to reach out to us and see how we could further energize the hospitality landscape.” For more information on Valor Hospitality Partners and their growing portfolio of leading properties and projects, visit www.valorhospitality.com. 

About Petra Sea Resort

The Petra Sea Resort is an upscale seafront residential area surrounded by an oasis of palm trees and lavish flora and fauna, offering breathtaking views of the Black Sea. Sitting nestled on the coast of the Black Sea the development is just 15km from the center of Batumi, the vibrant capital of Adjara region. This master-planned beachfront residential area is thoughtfully designed for tourism and family living surrounded by all the facilities and services for a complete lifestyle experience. For more information, visit petraresort.ge or connect with Petra Sea Resort on Facebook / Instagram and LinkedIn. 

About Valor Hospitality Partners 

Valor Hospitality Partners is a leading global full-service hotel underwriting, acquisition, development, management, and asset management company. With over 95 hospitality projects in its international portfolio, Valor Hospitality offers an array of services, including site selection, product and brand selection, entitlements, financing solutions, conceptual design, construction and project management, procurement, technical services, pre-opening, and operations management. Valor also provides consulting services on a wide range of project scenarios, including working with new or existing ownership groups on reviewing site selection, assessing feasibility studies and project budgets, compiling project budgets, and underwriting. For more information, visit valorhospitality.com connect with Valor on Facebook and LinkedIn.