Sat.Oct 26, 2024 - Fri.Nov 01, 2024

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8 Hidden Trends in Digital Marketing Strategies

Social Hospitality

In the fast-paced world of digital marketing, staying ahead means more than just keeping up with new platforms or tools. It’s about identifying the subtle shifts in consumer behavior, technology, and content that can give your brand an edge before it becomes mainstream. While everyone focuses on the latest Instagram update or TikTok trend, let’s dive into some of the more hidden trends in digital marketing that can help you connect with your audience in new and effective ways. 1.

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Accor to operate Perth Airport’s first hotel following $5 billion redevelopment

Hotel Management

Perth Airport is set to introduce its first hotel on the estate in 2027, under a management agreement with Accor, as part of a $5 billion capital investment program. The new hotel will operate under Accor’s premium hotel brand, Pullman Hotels and Resorts, making it the fourth Pullman in the Pacific. The 240-room Pullman Perth Airport, designed by DKO Architecture, will feature a rooftop restaurant and bar, lobby lounge café, gymnasium, sauna, meeting facilities and co-working spaces.

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Hello Google, ChatGPT Just Became a Travel Search Engine

Skift Blog

ChatGPT just became a browser-based search engine with real-time links, maps, weather, sports, stocks and news.

Travel 300
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This Halloween, 10 Ways to Scare Your Competition and Steal Their Customers

Hospitality Net

Halloween brings up images of spooky costumes and haunted houses. So, here’s a question for you: Are you confident your customer service and CX won’t scare your customers away?

Services 278
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Leading a Sales Team: 10 Keys to Success (Part 1)

Anthony Cole Training

This article is the 1st place winner of the 2022 Sales Pro Central MVP Awards on Sales Leadership! In our sales management training, we have developed 10 keys and a framework of activities that provide a new or tenured sales leader with a roadmap they need to put in place to help lead their team to greater sales success.

Sales 264
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Iwan Sunito launches One Global Resorts with rebrand of Green Square property

Hotel Management

One Global Capital Chairman and Group CEO, Iwan Sunito, has introduced a new hotel brand to the market, One Global Resorts, with the official rebranding of his Skye Suites Green Square property on Thursday evening. Designed by acclaimed Koichi Takada Architects, the multi-award-winning Infinity mixed-use precinct is the most celebrated of Sunito’s projects developed under his Crown Group business.

Resorts 264

More Trending

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Content Strategy in 2025: Time for a Quick Refresh

Hospitality Net

In today’s digital landscape, technology companies face a growing challenge: building business using traditional outreach methods is getting harder. Prospects rarely answer calls, open emails, or click ads. Schedule a demo? Good luck.

Business 278
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Walt Disney World Swan and Dolphin announces $275M transformation project 

Lodging

Lake Buena Vista, Florida—The Walt Disney World Swan and Dolphin announced the largest renovation and expansion in the property’s history, highlighted by the addition of 120,000 square feet of event space to its current meeting and convention floorplan. The entire project is an investment of $275 million over the next several years and will also include modernized upgrades to existing meeting spaces and Swan guest rooms; and technology enhancements throughout the property.

Events 246
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Winners of the 2024 HM Awards Aotearoa-Pacific revealed

Hotel Management

The winners and highly commended have been announced in the inaugural HM Awards Aotearoa-Pacific at a gala ceremony at Cordis Auckland on Friday evening. Over 200 hotel industry professionals were in attendance to celebrate the top people, properties and projects across New Zealand and the South Pacific. On Friday, November 29, the full list of winners and highly commended will be revealed at HM Awards Australasia-Pacific, which takes place at the ICC Sydney.

Resorts 264
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A Ticket to Space Is Tourism’s Final Frontier

Skift Blog

Skift Take: Space tourism is no longer a fever dream of wonky scientists and starry-eyed visionaries. It’s real and it’s here, a fledgling economic powerhouse that’s still in its awkward adolescence – clumsy, unpredictable but filled with potential. — bt@skift.

Tourism 278
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Hyatt Centric Cairo West Opens its Doors

Hospitality Net

A unique fusion of Egyptian culture, heritage, and contemporary art awaits at Cairo West’s first art-centered lifestyle hotel.

Hotels 275
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Davidson Hospitality Group Enters Partnership With Nautic Partners

Lodging

ATLANTA, Georgia—Davidson Hospitality Group announced that it has entered into a new partnership with Nautic Partners, a middle-market private equity firm. As part of this partnership, Nautic Partners will acquire Davidson Hospitality Group from an affiliate of KSL Capital Partners, LLC, in partnership with Davidson management. Davidson Hospitality Group has over $2 billion in annual revenue under management.

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Meet, Connect, Inspire: Your Ideal MICE Venue at Amora Hotel Brisbane

Hotel Management

Fresh from its $30 million hotel refurbishment in January this year, Amora Hotel Brisbane has reemerged as a premier destination for MICE planners and delegates, boasting newly transformed spaces. As Brisbane rises as a leading destination for both MICE and sporting events, the hotel’s renovation comes at the perfect time to capitalise on these thriving sectors.

Events 130
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Ground Control to Space Tourism Enthusiasts: Here Comes China

Skift Blog

Skift Take: Don’t think the Chinese will shy away from a space tourism adventure — and if they can don Prada space suits while they’re at it, you can bet they’re all in!

Tourism 271
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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h2c Unveils 2024 Global Hotel Direct Booking Acceleration Study

Hospitality Net

With direct bookings becoming a critical focus for hotel chains worldwide, h2c, a leading consultancy in the hospitality industry, has released its 2024 Global Hotel Direct Booking Acceleration Study. This in-depth research offers key insights into the technologies and strategies shaping the future of direct bookings, from AI-powered booking engines to the rise of mobile transactions.

Hotels 262
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Hotel Polaris at the U.S. Air Force Academy Takes Flight on Nov. 14

Lodging

The new Hotel Polaris at the U.S. Air Force Academy, managed by CoralTree Hospitality, is preparing for takeoff on Nov. 14. In the spirit of its landmark location, the 375-room resort-style hotel promises to be an ever-modern experience where the grandeur and magnitude of the Academy and Rocky Mountains are accessible to all visitors. Guests can pilot their own unique experiences as the hotel will feature the only immersive flight simulators at a hotel in […] The post Hotel Polaris at the

Hotels 130
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‘Call it magic’: Coldplay fans drive hot demand for hotel rooms in Auckland, Sydney and Melbourne

Hotel Management

Coldplay fans are flocking to hotels across Melbourne, Sydney and Auckland as its Music of the Spheres Tour kicks off in Australia and New Zealand. The tour, which recently made history as the highest-grossing rock tour of all time, is the first rock tour to surpass US$1 billion in revenue, and second only to Taylor Swift’s The Eras Tour. The UK band plays the first of 11 shows in the region tonight, beginning at Marvel Stadium in Melbourne’s Docklands (Oct 30-31, Nov 2-3), before four nights at

Occupancy 147
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Royal Caribbean: Higher Cruise Pricing, New Customers and AI Strategy

Skift Blog

Skift Take: Young travelers are flocking to cruise ships, and Royal Caribbean is cashing in by creating private ports and islands as new attractions.

Travel 272
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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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Going big and going far: Family travel trends for Thanksgiving and the holidays

Hospitality Net

Airbnb can give families more: more space, more value, and more quality time together. With Thanksgiving, one of the busiest family travel times of the year, just around the corner, Airbnb is revealing new data on the rise of family travel and where and how families are traveling this holiday season.

Travel 264
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How to keep even the most challenging customers happy

eHotelier

Lets explore the implications of emotional intelligence in the customer journey and look at tips for improving the customer experience by improving EI in staff and management.

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Mandarin Oriental to tap strong Asia market in plans to double global network

Hotel Management

Mandarin Oriental Hotel Group is set to expand its presence in China and Japan as part of an accelerated growth strategy to double its global portfolio over the next 10 years. Mandarin Oriental currently operates 10 hotels across Greater China. The Group’s original flagship, The Mandarin, opened in Hong Kong in 1963, while most recently Mandarin Oriental Qianmen, Beijing, opened on October 12, 2024.

Market 130
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Norwegian Cruise: Pricing And Bookings Are ‘Exceptionally Strong’

Skift Blog

Skift Take: Norwegian Cruise Line's story is essentially "everything is great and we're being careful to keep it that way for as long as possible.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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STR Weekly Insights: 13-19 October 2024

Hospitality Net

In the week ending 19 October 2024, U.S. revenue per available room (RevPAR) advanced 4.2% on 2.5 growth in average daily rate (ADR) and a 1.1 percentage point (ppt) increase in occupancy. RevPAR growth in the Top 25 Markets trailed slightly versus the remaining markets, which saw ongoing demand and ADR gains from areas impacted by Hurricanes Helene and Milton.

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‘LG Channels’ to Launch on Hotel TVs, Enhancing Guest Experience

Lodging

SAN ANTONIO, TX—Continuing to provide hoteliers with new features to help enhance the guest experience, LG Business Solutions USA is introducing LG Channels, LG’s exclusive free streaming service, on its smart hotel TVs and set-top boxes. Being demonstrated at the 2024 Hospitality Show (Booth 1713), LG Channels will feature FAST (Free Ad-Supported Streaming Television) channels across a range of programming categories including live news, sports, movies, reality, drama, and more. “Hotelier

Hotels 130
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‘Victoria’s second capital’: new hotel for Central Dandenong as $2 billion plan approved

Hotel Management

Capital Alliance and Development Victoria’s $2 billion master plan to revitalise Central Dandenong has been given the green light, with early works set to commence late next year. The project aims to establish Central Dandenong as Victoria’s second capital city with plans for a 11,000 sqm new-build hotel, more than 480 new homes, retail spaces, state-of-the-art educational facilities, as well as commercial healthcare, aged care and knowledge precincts.

Retail 130
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Expedia Extends Its Loyalty Program to Microsoft Bing Travel Users

Skift Blog

Skift Take: Expedia was spun out of Microsoft before the turn of the century, and the two Seattle-based companies have always been tight. They just got a bit tighter.

Travel 259
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Luxury Travel the Focus at UN Tourism Executive Training Programme for Asia and the Pacific

Hospitality Net

UN Tourism welcomed high-level officials from the National Tourism Administrations of 20 Asia-Pacific countries to redefine luxury tourism and explore common paths to growing the sector.

Tourism 246
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The FOMO effect: why your hotel can’t afford to ignore these booking trends

eHotelier

By understanding and implementing the latest booking trends influenced by FOMO—whether through transformative experiences, AI-driven personalization, or sustainability—you can not only increase bookings but also build a loyal customer base that values what your hotel offers.

Hotels 122
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Signia by Hilton Atlanta takes business travel to a new level in the heart of Georgia

Hotel Management

The exciting, new Signia by Hilton brand made a stunning Georgia debut earlier this year with the opening of Atlanta’s largest ground‑up hotel development project in 40 years and since then the property has been a major winner for business travellers. The 976-room Signia by Hilton Atlanta, the first new build and Georgia hotel for the Signia by Hilton brand, is one of the most exciting developments Atlanta has ever seen for its style, location, sophistication and hospitality.

Business 130
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Future of Airlines in India – India Report

Skift Blog

Skift Take: Airport infrastructure is being ramped up in India to support expected demand, and airlines are also expanding their fleets. The next step is to make planes in India.

Travel 263
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!