Skift Take

The long-haul, low-cost business model has proved to be a challenge for airline executives. But with changes in travel preferences and advancements in aircraft technology, could we finally see a breakthrough?

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When Norse Atlantic released its results for 2023, it was a celebration of several milestones. These included completing its first full year of operation and carrying over a million passengers on more than 4,000 flights.

The most noteworthy: It claimed the business case for long-haul, low-cost operations was “validated.” 

Many low-cost carriers face difficulties establishing a viable strategy for long-haul operations, which we discuss in our latest Skif