Skift Take

It’s Superbowl season and short-term rentals are winning in Vegas.

It’s Super Bowl season and the booking calendars know it. 

Crowds from all over the country will descend on Las Vegas on Sunday, February 11. For short-term rentals in the area, it’s like Christmas coming early. 

Data vendor AirDNA’s analysis showed that by January 27, there was an 87% surge in demand for the Super Bowl weekend (Feb 9-11) and a 51% higher average daily rate (ADR) compared to the corresponding weekend last year. 

This year, the ADR for booked listings on